Category: shopping

The V&A have launched a new collaboration alongside a luxury lingerie brand after designers were inspired by ornaments found inside the world famous museum. The collection which features 32-pieces including bras, panties, bodysuits, nightwear and accessories has been created in collaboration with Coco De Mer. The range is made up of four collections, each one […]

The lingerie market is changing. Once dominated by a small number of big-name brands with relatively limited ranges of perennial staples, as consumer demands develop, the lingerie market is diversifying. Market research company Mintel predicts the UK sector will grow by 11.4% between 2016 and 2021 to reach £3bn. And, as it grows, brands are […]

The actor-turned-radio-host stripped down once again for underwear brand Jockey, in a steamy photo shoot showing off the brand’s newest spring/summer lingerie range. The 39-year-old, who co-hosts Nova’s drive radio show with Tim Blackwell and Marty Sheargold, looked incredible as she posed in floral garments — the third time she’s done so for the underwear […]

I’m a fashion editor who covers lingerie, so it’s not uncommon for my desk to be strewn with an assortment of women’s underwear—bras, shapewear, bodysuits, and other undergarments—at any given time. Brands send me their products to review (a huge perk of the job), so I can say, with confidence, I’ve tested a good amount […]

August 5 is National Underwear Day, but celebrities can celebrate the holiday a little differently. They can wear their own lingerie collections. Several celebs, from models to musicians, have started designing their own panties, bras and more. Rihanna is amazing at pretty much everything, so it’s no surprise that her Savage x Fenty lingerie line […]

Sometimes it’s what’s underneath that counts. Whether you’re partial to frilly intimates or like to keep it simple, these are the lingerie brands to know now. Le Petit Trou If you’re into feminine frills, and playful prints this five-year-old Polish brand is raising the bar for everyday underpinnings. Morgan Lane Sign us up for this […]

This model loves the skin she’s in — although it was a journey getting there. Lucy Beall-Lott has a rare condition called recessive dystrophic epidermolysis bullosa — one in every 20,000 people is born with it. Even gentle friction shreds her skin, leaving her with blisters and wounds. The 19-year-old needs to consistently protect her […]

Sporty meets sexy in the latest DKNY Intimates collection. Emily Ratajkowski strips down for the brand’s fall 2018 #UnderneathMyDKNY campaign, in which she is showing off her famous physique in bras, undies and lingerie. Having worked with DKNY Intimates on several campaigns in the past, EmRata looks right at home in the sheer hosiery and […]

They just don’t make ’em like they used to — dresses, I mean. Lately, I’ve been disappointed by fast-fashion buys from brands that claim to be sustainable, but fall apart after the first wear. Not to mention, dresses, in my opinion, just aren’t as special as they once were. From sailor collars to cascading ruffles […]

Since Victoria’s Key opened in 1977, the business provides almost monopolized the corset sector. At this point an well-known home name, the dealer is well known because of its particular ensemble of versions and Angels; the annual televised style display; and its particular sexy corset, made for everyday use. However the launch of American Eagle’s […]